Published April 2022
There’s just something about summer. From holiday barbeques and music festivals to extended family reunions and long-awaited vacations, these three months of sunshine are marked with anticipation. To figure out exactly how people are filling up their travel calendars, specifically, we teamed up with Allison+Partners to survey Americans about their upcoming vacation plans.* And, though there are still factors keeping people homebound, including rising gas prices and lingering (albeit significantly lower) COVID-19 concerns, there’s a spring in the step of the 3 in 5 Americans who are planning a summer getaway.
While people are most likely to travel for outdoor recreation this summer, they still plan to balance it with a bit of indulgence: exercising less often and splurging on food, drinks, and mementos. These splurge categories hold especially true for parents, half of whom are taking a trip without kids. We can all agree they’ve earned it, right?
Lastly, to leave you with some inspiration on where to escape for holiday weekends (don’t dally for Fourth of July) or week-long adventures alike, we rounded up Vacasa’s trending summer destinations. Spoiler alert: Not every spot making a splash is on the beach. But first, a look at the numbers:
Thirty-two percent of travelers plan to stay in a vacation rental this summer—a slight bump up from our spring survey—because they feel it’s the best value for their money (58%), gives them access to private home amenities (54%), and provides more privacy (47%). Sounds like a win-win-win to us. So if you’re after a great vacation spot, with a great vacation rental to boot, here are five recreation-rich Vacasa destinations that are seeing a year-over-year jump in demand.
*Methodology note: Allison+Partners surveyed 1,001 individuals over the age of 18 in the United States. The survey was fielded using the Qualtrics Insight Platform and panel was sourced from Lucid. Fielding was executed in March 2022.